Cosmetics as essential everyday companions - the psychological and physical relevance of cosmetic products for people / Hannah Neibecker in SOFW JOURNAL, Vol. 148, N° 3 (03/2022)  

[article]  inSOFW JOURNAL > Vol. 148, N° 3 (03/2022) . - p. 2-12 Titre : Cosmetics as essential everyday companions - the psychological and physical relevance of cosmetic products for people Type de document : texte imprimé Auteurs : Hannah Neibecker, Auteur ; Ines Imdahl, Auteur Année de publication : 2022 Article en page(s) : p. 2-12 Note générale : Bibliogr. Langues : Anglais (eng) Catégories : Consommateurs -- Attitudes Consommateurs -- Préférences Consommation -- Aspect psychologique Cosmétiques Index. décimale : 668.5 Parfums et cosmétiques Résumé : The importance of cosmetic products for people takes centre stage in this in-depth psychological-representative study. Six relevant motives for use show how essential the products surveyed, such as toothpaste, deodorant, fragrance, face care, shower gel, body care, shaving and beard care, decorative cosmetics, nail polish are for people, more particularly, also in their diversity. People perceive cosmetic products as cultivating, socially relevant, expressing values, individualising, structuring in everyday life and rejuvenating. All this contributes towards people not being able to imagine life without the products used by them and that without them, they feel drastically restricted in their self-determination, self-realisation and self-esteem. Overall, it was possible to prove that cosmetics have more than just a superficial influence on the human condition. The respondents found that all the products they use are very important. Each product is psychologically relevant in its meaning – often also in its different forms of presentation. This is because products are expected to meet diverse customer needs. The demands on the products have even increased. Because products are less and less often used in an inexperienced and unquestioned manner. More and more often, people are looking for the best possible alternative and want further specifications and offers. A wide variety of consistencies, fragrances, sizes, packaging formats for different skin types, phases of life as well as seasons and times of day is essential for almost all respondents. In addition to product performance and tolerability, sustainability is another increasingly important factor, although this was not the focus of the survey. Note de contenu : - METHODOLOGY - RESULTS : General motives for the use and areas of relevance of cosmetic products - Physical and psychological relevance of the product areas - Importance of product diversity and differentiating offers - Fig. 1 : Sample composition of the qualitative interview - Fig. 2 : Rotation plan for the inverviews - Fig. 3 : Sample composition of the representative survey - Fig. 4 : Overarching motives for the use of cosmetics - Fig. 5 : Relevance of toothpaste - Fig. 6 : Relevance of fragrance/perfume - Fig. 7 : Relevance of face care - Fig. 8 : Relevance of body care - Fig. 9 : Relevance of shaving/beard care - Fig. 10 : Relevance of decorative cosmetics - Fig. 11 : Relevance of nail polish - Fig. 12 : Frequency of use of cosmetic products En ligne : https://drive.google.com/file/d/1J7tH0wvQjzqMSjHBtBJDA8hN_X_QY18B/view?usp=drive [...] Format de la ressource électronique : Pdf Permalink : https://e-campus.itech.fr/pmb/opac_css/index.php?lvl=notice_display&id=37189 [article]

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The importance of hairstyle and hair care for human dignity / Isabel Keidel in SOFW JOURNAL, Vol. 148, N° 1/2 (01-02/2022)  

[article]  inSOFW JOURNAL > Vol. 148, N° 1/2 (01-02/2022) . - p. 22-26 Titre : The importance of hairstyle and hair care for human dignity Type de document : texte imprimé Auteurs : Isabel Keidel, Auteur ; Hannah Neibecker, Auteur ; Ines Imdahl, Auteur Année de publication : 2022 Article en page(s) : p. 22-26 Note générale : Bibliogr. Langues : Anglais (eng) Catégories : Cheveux -- Soins et hygiène Coiffure (cheveux) Consommateurs -- Attitudes Dignité de la personne Perception de soi Produits capillaires Index. décimale : 668.5 Parfums et cosmétiques Résumé : The importance of hairstyle and hair care products for people takes centre stage in the in-depth psychological-representative study. Six relevant motivations were decrypted and the different hair care products serve these motives in different ways. People perceive hair care products and their hairstyle as cultivating, socially relevant, expressing values, individualising, structuring in everyday life and rejuvenating. All this contributes towards people not being able to imagine life without these products. Note de contenu : - Introduction - Methodology - Results : Motives for the use of hair care products - Importance of the individual product categories - Fig. 1 : Sample composition of the qualitative interview - Fig. 2 : Sample composition of the quantitative representative survey - Fig. 3 : Relevance of hairstyle and hair care products for people - Fig. 4 : Motives for hair care - Fig. 5 : Frequency of use of hair care products En ligne : https://drive.google.com/file/d/1Y7ZxsAzBuj3BLjRAVHMpc9BBVMoolXYC/view?usp=drive [...] Format de la ressource électronique : Pdf Permalink : https://e-campus.itech.fr/pmb/opac_css/index.php?lvl=notice_display&id=37101 [article]

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