Naturally improve sensorial appeal with plant waxes / Josefine Schönborn in PERSONAL CARE EUROPE, Vol. 13, N° 4 (09/2019)  

[article]  inPERSONAL CARE EUROPE > Vol. 13, N° 4 (09/2019) . - p. 99-102 Titre : Naturally improve sensorial appeal with plant waxes Type de document : texte imprimé Auteurs : Josefine Schönborn, Auteur Année de publication : 2019 Article en page(s) : p. 99-102 Note générale : Bibliogr. Langues : Anglais (eng) Catégories : Cires végétales Ingrédients cosmétiques Index. décimale : 668.5 Parfums et cosmétiques Résumé : Cosmetic products are often primarily judged by their sensorial properties, as these can be evaluated right away, even before purchase. These properties, which include appearance, texture and scent, are an essential aspect when differentiating products, regardless of active ingredients. Consumers also tend to subconsciously link certain textures to efficiency, for example denser formulations are often perceived as especially nurturing and skin smoothening, while fast absorbing products are assessed as particularly moisturising. Furthermore, today's consumers are highly experience driven, with 60% finding trying out new experiences more exciting than trying out new products. This pushes companies to explore unique textures, like transforming textures or ones not normally found in the product category, which can also serve to enhance perceptions of efficacy. The use of varying textures in skin care and make up product is particularly appealing to milennials given that they are most receptive to unique applications and formats such as gels, foams, and masks. Another benefit of an appealing sensorial profile is an increase in application frequency/quantity, resulting in higher product benefits and perceived efficacy. Besides being functional ingredients that can stabilise and regulate viscosity of formulations, waxes are also able to enhance sensory properties ans have a huge influence on texture of both anhydrous products and emulsions. This article will highlight the differences of five distinct natural waxes and their influence on texture and sensorial attributes of cosmetic formulations. Note de contenu : - Introduction to natural waxes - Methods - Tea wax - Sunflower seed wax - Rice bran wax - Berry wax - Fig. 1 : Coefficient of friction (dullness)of pure waxes as measured by rheometer - Fig. 2 : Coefficient of friction (dullness) of 5% wax creams as measured by rheometer - Fig. 3 : Viscosity of O/W emulsions with 3% waxes as measured by viscometer - Fig. 4 : Sensory profile of an O/W emulsion with 3% tea wax - Fig. 5 : Picture of sunflower wax - Fig. 6 : Sensory profile of an O/W emulsion with 3% hydrolyzed sunflower seed wax - Fig. 7 : Sensory profile of an O/W emulsion with 3% rice bran wax - Fig. 8 : Light microscopy picture of rice bran wax in rice bran oil and canola oil - Fig. 9 : Sensory profile of an O/W emulsion with 3% berry wax En ligne : https://drive.google.com/file/d/1JL7SfGzI5rsESc4gciFbSBgCyg0mDg4o/view?usp=drive [...] Format de la ressource électronique : Pdf Permalink : https://e-campus.itech.fr/pmb/opac_css/index.php?lvl=notice_display&id=33195 [article]

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