Key elements to optimize metal packaging for industrial products / Didier Sourisseau in DOUBLE LIAISON, N° 551 (06/2006)

[article]  inDOUBLE LIAISON > N° 551 (06/2006) . - p. 38-40 Titre : Key elements to optimize metal packaging for industrial products Type de document : texte imprimé Auteurs : Didier Sourisseau, Auteur Année de publication : 2006 Article en page(s) : p. 38-40 Langues : Français (fre) Index. décimale : 667.9 Revêtements et enduits Résumé : Packaging is an essential element in the success of industrial products, such as paints, coatings, varnishes, lacquers, inks and adhesives. Not only must it be durable enough to withstand aggressive chemical formulations and protect products from outside influences, but industry changes increasingly require packaging to serve as a marketing vehicle for building brand and versatility. Thanks to new technology advancements, metal packaging can maintain these core benefits while also incorporating value-added features that enhance consumer convenience and boost visual appeal. These technologies are vital for industrial products to utilize packaging as a brand-building tool capable of delivering a decisive competitive edge. To help brand owners fully optimize and leverage the power of metal packaging, four key elements should be considered. Permalink : https://e-campus.itech.fr/pmb/opac_css/index.php?lvl=notice_display&id=3585 [article]

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Metal appeal / Didier Sourisseau in POLYMERS PAINT COLOUR JOURNAL - PPCJ, Vol. 196, N° 4502 (07/2006)

[article]  inPOLYMERS PAINT COLOUR JOURNAL - PPCJ > Vol. 196, N° 4502 (07/2006) . - p. 29-30 Titre : Metal appeal Type de document : texte imprimé Auteurs : Didier Sourisseau, Auteur Année de publication : 2006 Article en page(s) : p. 29-30 Langues : Anglais (eng) Catégories : Conception technique Emballages -- Systèmes de fermeture Emballages métalliques Ergonomie Esthétique Sécurité des produits de consommation Index. décimale : 667.9 Revêtements et enduits Résumé : Metal packaging is popular with industrial products brands as well as with consumers. Packaging is an essential element in the sucess of industrial products, such as paints, coatings, varnishes, lacquers, inks and adhesives. Not only must it be durable enough to withstand aggressive chemical formulations and protect products from outside influences but industry changes increasingly require packaging to serve as a marketing vehicle for building brand recognition and loyalty. Metal packaging has always been a popular choice for industrial products brands due to its durability and versability. New technology advancements have enable metal packaging to maintain these core benefits while also incorporating value-added features that enhance consumer convenience and boost visual appeal. These technolgies are vital for industrial products to utilise packaging as a brand-building tool capable of delivering a decisive competitive edge. To help brand owners fully optimise and leverage the power of metal packaging, four key elements should be considered. Note de contenu : - Maintaining product integrity - Improving consumer convenience - Enhancing the container's look and feel - Obtaining logistical efficiency Permalink : https://e-campus.itech.fr/pmb/opac_css/index.php?lvl=notice_display&id=27556 [article]

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