| Titre : |
Mislabelling of leather is bad business practice |
| Type de document : |
texte imprimé |
| Année de publication : |
2019 |
| Article en page(s) : |
p. 34-35 |
| Langues : |
Anglais (eng) |
| Catégories : |
Consommateurs -- Protection
Cuir -- Industrie et commerce
Produits commerciaux -- Etiquetage
|
| Index. décimale : |
675 Technologie du cuir et de la fourrure |
| Résumé : |
The authors highlights the need for an accurate description of products to protect not just consumers, but the wider leather industry.
In the modern world of commerce, the marketing of goods and services has become precision focused. Words are not used for no apparent reason - they are carefully thought out riding on other brand names to intentionally gain market share in sectors that dominated by larger names. Whether the device is used in activism protest or as an entry tactic into a competitive market, mislabelling or vague labelling is bad business practice. The loser is the consumer. |
| Note de contenu : |
- The importance of definitions
- Consumer protection
- Current definitions of leather
- Current actions
- Fig. 1 : A full grain genuine leather with a surface coating less than 0.15 mm
- Fig. 2 : Schematic representations of the three main types of leather and their coatings as defined by BS 2780 : 2015 |
| En ligne : |
https://drive.google.com/file/d/1etpVwwOxl7dL7sYNEqJDXFz44Az_EWXt/view?usp=drive [...] |
| Format de la ressource électronique : |
Pdf |
| Permalink : |
https://e-campus.itech.fr/pmb/opac_css/index.php?lvl=notice_display&id=33439 |
in INTERNATIONAL LEATHER MAKER (ILM) > N° 35 (05-06/2019) . - p. 34-35
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Mislabelling of leather is bad business practice in INTERNATIONAL LEATHER MAKER (ILM), N° 35 (05-06/2019)
