[article]
| Titre : |
How to evaluate emotional benefit of a warming cosmetic active ? |
| Type de document : |
texte imprimé |
| Auteurs : |
Céline Carrasco-Douroux, Auteur ; Patrice Bellon, Auteur |
| Année de publication : |
2019 |
| Article en page(s) : |
p. 30-35 |
| Note générale : |
Bibliogr. |
| Langues : |
Anglais (eng) |
| Catégories : |
Analyse sensorielle
Biomolécules actives
Cosmétiques
Ingrédients cosmétiques
|
| Index. décimale : |
668.5 Parfums et cosmétiques |
| Résumé : |
The measure of the emotions is now a well implemented practice in fragrance domain. Thus, the study of emotional benefits obtained by cosmetics product becomes a major issue to remain competitive. The methodology is based on the emotional response induced by a warming active in a cosmetic formula. In order to measure the emotion induced by a sensorial stimulus, we observed the physiological and the cognitive component of the emotion, completed by a psychological evaluation thanks to a reference questionnaire. In view of the results, it can be concluded that the changes in heart rate generated by the warming cosmetic active compared to the placebo have a significant stimulating effect on the panelists. With regard to the self-evaluation questionnaire, it can be observed that the application of the warming active ingredient gives a feeling of pleasure and a good appreciation. All psychophysiological parameters tend towards stimulation of the cerebral cortex, the heart rate parameter is significantly stimulating and the arousal dimension increases significantly. This last point is therefore correlated with an activation of the body by the sympathetic nervous system. |
| Note de contenu : |
- INTRODUCTION : Market analysis - Can we evaluate emotions ?
- METHODOLOGIES : Sensory evaluation protocol - Cognitive evaluation - Physiological evaluation
- Fig. 1 : A benefit consumers are ready to pay for (Symrise Cosmetic Ingredients Consumer Study, 2017, 19 countries, n = 2000-2500 per country)
- Fig. 2 : A sensation perceived as an efficacy marker (Symrise Cosmetic Ingredients Consumer Study, 2017, 19 countries, n = 200-2500 per country
- Fig. 3 : Intense warming, but not heat ! (Symrise Cosmetic Ingredients Consumer Study, 2017, 19 countries, n = 200-2500 per country
- Fig. 4 : Details of psychophysiological parameters used in the protocol, based on the contemporary definition of the emotional evaluation sing three different components : psychological, physiological and behavioral
- Fig. 5 : Difference betweenemotion and mood
- Fig. 6 : The emotional tool box : the wheel of psychophysiological parameters using for the evaluation of emotion
- Fig. 7a : Scale of the evaluation of the sensation of the heating effect
- Fig. 7b : Protocol of the sensory evaluation on skin
- Fig; 8 : Self-assessment Manikin (SAM) for the psychological evaluation (a reference questionnaire)
- Fig. 9 : Parameters used to measure the emotion induced by a sensorial stimulus
- Fig. 10 : The protocol of the evaluation of the emotion provided by a warming active, takes about 37 min
- Fig. 11 : The results of the physiological parameters show a significant emotional stimulating effect of the heartbeat
- Fig. 12 : The results of the physiological parameters show a significant emotional stimulating effect of the heartbeat, compared to other physiological parameters that show only a tendency to stimulation
- Fig. 13 : 2D emotional graph
- Fig. 14 : Results on physiological & cognitive components
- Graph 1 : Warming sensations measured between two emulsions, one including a warming active versus another one without warming active, called placebo, during 20 min
- Graph 2 : Percentage of the thermal sensation felt by the panel, at 30 sec and 2, 5, 10, 15 & 20 min |
| En ligne : |
https://drive.google.com/file/d/1lMQiXJ3hGjvTouJKtw3KpXVDl2FLUWTW/view?usp=drive [...] |
| Format de la ressource électronique : |
Pdf |
| Permalink : |
https://e-campus.itech.fr/pmb/opac_css/index.php?lvl=notice_display&id=32736 |
in SOFW JOURNAL > Vol. 145, N° 6 (06/2019) . - p. 30-35
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How to evaluate emotional benefit of a warming cosmetic active ? in SOFW JOURNAL, Vol. 145, N° 6 (06/2019)
