| Titre : |
Substantiating claims for hair care products |
| Type de document : |
texte imprimé |
| Auteurs : |
M. Brandt, Auteur ; Gunja Springmann, Auteur ; Stephan Biefeldt, Auteur ; Klaus-Peter Wilhelm, Auteur |
| Année de publication : |
2016 |
| Article en page(s) : |
p. 18-26 |
| Note générale : |
Bibliogr. |
| Langues : |
Anglais (eng) |
| Catégories : |
Cheveux -- Propriétés mécaniques
Cheveux -- Soins et hygiène
Protection thermique
|
| Index. décimale : |
668.5 Parfums et cosmétiques |
| Résumé : |
The hair is a complex structure with many variations in coloration and texture, and the brittleness and susceptibility to mechanical injury which causes hair damage, is a common occurrence. Furthermore hair is very easily damaged through exposure to chemicals, the environment and daily styling. With the development of a plethora of innovative hair care products supporting a global multi-billion dollar industry, there is an increasing need for more sophisticated methods to meet the evolution in these product innovations and consumer understanding. Moreover, such methods are also important in light of the legislative requirements for marketing claims substantiation. Methods described here in have been developed, and evolve to ensure reproducibility, validity and relevance from bath the clinical and average consumer perspectives. |
| Note de contenu : |
- HAIR TYPES
- CLAIM SUBSTANTIATION AND LEGISLATION REQUIREMENTS
- METHODS FOR CLAIM SUBSTANTIATION : Combing forces - Combing - Out forces - Bending forces for style hold - Hair shine-gloss - Volume - Anti-frizz - Color protection - Heat protection - Breakage resistance to combing - Suppleness & flexibility - Curl retention |
| En ligne : |
https://drive.google.com/file/d/1zJGfbCF0yniF_kPYj_vYk6AUOq6fa22v/view?usp=drive [...] |
| Format de la ressource électronique : |
Pdf |
| Permalink : |
https://e-campus.itech.fr/pmb/opac_css/index.php?lvl=notice_display&id=26700 |
in SOFW JOURNAL > Vol. 142, N° 6 (06/2016) . - p. 18-26
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Substantiating claims for hair care products in SOFW JOURNAL, Vol. 142, N° 6 (06/2016)
